Australian-made skincare

Natural skincare
for women 40+

Nourishing balms, botanical oils and simple rituals for normal, dry or sensitive skin. Discover everyday care for a softer, comfortable feel and a healthy, youthful-looking glow.

4.95/5 · 45 storewide reviewsCustomer reviews via Judge.me
Existing Soft Skin brand portrait of a woman gently touching her cheek
Natural SoftnessCare for skin as it changes.
Made on the Gold CoastNatural, vegan skincare30-day guarantee on eligible skincare

A little care, every day

Find your daily ritual.

For your skin. For your routine.
For a moment that’s just yours.

See Soft Baby in action

Meet Soft Baby · New formula, 40g

Our Bestselling Balm
for a softer-feeling Day.

Our nourishing balm-primer brings moisturising care and a smooth base for makeup into one simple step. Made for normal, dry or sensitive skin and the way your skin changes over time.

  • A moisturiser and primer in one
  • Helps skin feel softer and smoother
  • French pink clay, botanical oils and plant butters
  • long-lasting hydration
Discover Soft Baby 40g Prefer the original formula? Explore the 22g balm →

The Soft Skin community

Our Glowing Community

4.95/5 · 45 storewide reviewsCustomer reviews via Judge.me

A few familiar faces from our Soft Skin community.

Individual experiences vary

I love this balm it makes my face feel really good and very soft, it applies so easily. I love how it’s so natural. I will be buying more.

DianeOriginal Soft Baby 22g balm · Judge.me review

Lovely to wear and my 82 year old face looked very smooth

Heather gOriginal Soft Baby 22g balm · Judge.me review
Read the original balm reviews

Your complete skincare ritual

Natural care.
Beautifully put together.

Make your routine simpler with the Complete Care Box: five Soft Skin essentials, brought together for everyday care or a thoughtful gift.

Gentle Serum CleanserBotanical Silk SerumSoft Baby 40g balmSoftie facial clothComplimentary Sacred Frankincense Mist
Explore Complete Care Box Discover more skincare sets →
Existing Soft Skin Complete Care Box lifestyle photograph showing the skincare routine

Customer skin stories

Individual experiences vary

Existing Soft Skin brand photograph with handmade skincare tins

From the Gold Coast, with care

Small batches.
A personal touch.

Soft Skin is an Australian skincare brand from the Gold Coast. We create small-batch, natural, vegan formulas for dry, delicate skin and skin over 40.

Thoughtful ingredients. Simple rituals. Skincare that feels like a little care for yourself, every day.

Our Soft Skin story

A few helpful answers

Before you begin.

Find your routine with a little more confidence.

Ask us a question →
What’s different about the two Soft Baby balms?

The 40g tin is our new formula in a larger size. The 22g tin is the original balm formula. They are separate products, not simply two sizes of the same formula. Explore each product page for the current ingredients and details.

New 40g formula →Original 22g formula →
Where are Soft Skin skincare products made?

Our skincare is made in small batches on the Gold Coast, Australia. This skincare statement does not extend to every accessory in the store.

When do I qualify for free Australian shipping?

Orders of $99 or more after discounts qualify for free standard shipping within Australia. Orders below $99 have a $9.95 standard shipping charge. Shipping timeframes and other details are available in the shipping policy.

Read the shipping policy →
Does the 30-day guarantee cover everything?

The 30-day guarantee applies to eligible skincare, not automatically to every product or accessory. Please check the current refund policy or contact us before buying if you would like to confirm eligibility.

Read the refund policy →

Your next little ritual

Care that fits your day.